How to Book Schools with "Split the Gate Events"
How to book Schools with Split the Gate Events
One of the easiest ways of booking hypnosis gigs for schools is to book a Split the Gate Event. Split the Gate means that you do not collect your fee up front. You assume some of the risks as you are betting on a stage hypnosis show to bring in a large paying audience.
High school clubs and organizations are always trying to raise money. Clubs are approached by vendors who want students to sell expensive soap, food, wrist bands, or other products that require students to have door to door selling skills.
This option usually falls flat because most teachers and students do not like to approach the public this way.
Another option is for students to wash cars at a local retail establishment. The establishment provides the water for free and the students need to show up and wash cars for donations. Many students do not show up on the assigned day leaving the club sponsor and a handful of students working very hard washing cars.
Students usually raise only a few hundred dollars using the car wash option.
The third option is for the club to have an entertainer perform at the high school during a week night or weekend. The students and student club advisor arrange for the use of the auditorium or gymnasium for the night, the performer shows up and delivers a program.
The Stage Hypnotism Performance works well in drawing people because it is the unique reality show that uses student volunteers and the true magic of the mind, Hypnotism.
How much do clubs earn from a Hypnotism show?
In the average high school of about 1200-1500 students, and with a lot of advance publicity for the event, the event should draw between 1000-2000 paying customers.
If the club charges just $6.00 a ticket for the event, and if you figure only 1000 paying customers show up, the club should receive $6000.00 from ticket sales. If you split the gate with the school 50/50, you will receive $3000.00 for your one-hour performance and the school club will receive the other $3000.00.
In addition to ticket sales the club may run a silent auction or sell food during and after the event. With a turnout of at least 1000 people, there will be plenty of paying customers to buy things during and after the show.
This is a win-win situation for the school because they did not have to pay you a fee up front and you are committing to an hour or a day at a school where you possibly won’t make any money. You assume the risk just like the club advisor or sponsor. This places you in good standing with the sponsor as you make your proposal.
How to Contact the Student Club Advisor
There are many clubs and club sponsors at a typical public high school.
There are senior night fund raisers, post prom fund raisers, band booster events, choir booster events, scholarship fund raisers, senior class trips, and the list goes on and on.
Schools need to have events that are guaranteed to bring in thousands of dollars not just a few hundred dollars.
The stage hypnotist show can do just that.
Since you have no idea how many clubs and who are the people that are begging for funds within those clubs the best way to find out is to call in to the school switchboard and ask to talk with the principal.
The principal knows student sponsors because they are always crying on his/her shoulder about raising money.
When you reach the switchboard, ask the receptionist to transfer you to the principal’s office.
Also ask the principal’s name.
If you reach a voice mail for the principal, leave the following message.
“My name is________ and my telephone number is:_____________.
I am a professional hypnotist that helps student organizations raise money without any up front costs.
Please call any time that is convenient or pass my name on to one of your student club sponsors who needs to raise large amounts of money this year.
Thank you,
My name again is _____ and my number is:__________________
-----
Notice how I give the telephone at the beginning of the conversation and at the end. I have found that many times the message is forwarded from place to place and its convenient for the sponsor to write down the number without having to listen to the whole message two or three times.
If the message is garbled, at least your telephone number might be heard as you give it twice during the message.
Attempt to call at least 10-15 schools a day between the hours of 8AM and 4PM in the time zone they are located.
If you get the principal on the very first try get right to the point and tell him/or that you want to put on a great show to enable their club to raise a significant amount of money for their special needs.
Only leave one message per school. Principals are busy people but will call you if they are interested. If you don’t hear from them this semester, call them the next semester and leave the same message. So you are leaving two messages per year or one per semester.
Be prepared to send out your agreement that day spelling out the dates and terms and then start rehearsing the show.
Or better still, with your positive response to the call make some additional calls that day and fill up your schedule.
Good luck,
Wayne F. Perkins
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