Marketing Hypnosis with Service Clubs

Marketing Hypnosis with Service Clubs



Whether you are a professional stage hypnotist or a clinical hypnotherapist, the number one concern of hypnotists in the United States is, “How do I find hypnotherapy clients or prospects for stage shows?)

One of the best ways of marketing shows or obtaining hypnotherapy clients is through “service clubs.”


What is a service club?

A service club is a group of adults that meet weekly, share common values and raise money to help a variety of needs in their communities. These service clubs are chartered by state and national service clubs.

In the United States, where I do most of my work, service clubs are very easy to find. Almost every small town or region in the US has a local newspaper. These newspapers list local meetings of Elks, Rotarians, Moose, Kiwanis, and others that hold weekly meetings. At each meeting they try to obtain a speaker who can add value to their meeting. The speaker usually has about 20 minutes to talk. A telephone number is usually included in the newspaper so you can call the “program chairperson” of the service club.

Your Marketing Plan to Service Clubs


Your objective is to get speaking gigs with service clubs or obtain new clients as a hypnotherapist. You can use a short 20 minute talk on “How to Relieve Stress” on the Job” as a tool to get you future hypnosis paid speaking gigs or new hypnotherapy clients. Find 5 or 7 good tips on overcoming stress on the job. Everybody has stress, so they will be interested in booking you at their next available meeting. Even though you are a hypnotist, make sure you use other techniques as well as deep relaxation to show how people can reduce their stress. Make up handouts for people to take home that have your contact information and a short bio, including mentioning you are a stage hypnotist or a clinical hypnotherapist. Make up an introduction for the service club president to read to announce your speech and mention you are a professional hypnotist.

What opportunities are available for paid speaking through service club after your free speech?

1.If the service clubs are local chapters, you will actually have to ask them when they have their fundraiser and ask to do a split the gate stage performance to help raise funds.

2.Each local chapter is associated with a state or national organization. Once you do your local free talk or the paid split the gate performance, ask your contact for the committee chairperson’s name and telephone numbers for the state and national chapters. State and national chapters usually have budgets in the area of $2000-$5000 for a gig like stage hypnotism or stress management.

3.At the local meeting after you will also receive business cards from the local business men and women asking how much you would charge for a company holiday party or private party. You will also get people to ask how much you charge to help them overcome stress or sleep better at night. This gives you the opportunity to sell your services via phone or in-person sessions.

4.If you are a clinical hypnotherapist, include in your handout at your free talk, the areas of hypnotherapy sessions you specialize in and facts about hypnosis. Also include your detailed contact information.


Summary

Service clubs offer split the gate fund raising opportunities, individuals who want sessions from you, state and national conventions that have budget$ for entertainment, and paid gig opportunities from individual members who want you to perform with their companies. You will be giving a Free speech to help others reduce stress, and you may walk home with gold mine of paid opportunities.

Wayne F. Perkins

Do you want to learn more detail about getting paid for being a hypnotist? Click here for my audio hypnosis course. Do you want to learn to be a professional stage hypnotist or clinical hypnotherapist? Click here for more information on my exclusive one-on-one training and coaching held in sunny and warm, Phoenix, Arizona.


“My mission in life is to help you achieve your mission in life.”—Wayne F. Perkins